Why print magazine advertising works
Paper readers remember more
Average time spent per issue
Source: GFK MRI Special Tabulators, Fall 2017
People’s Receptiveness to Advertising Formats
Source: Kantar Millward Brown; Based on a survey of 14,500 16-65 year olds across 45 countries
The Multiplier Effect
Including print magazine advertising in your overall media
strategy builds consumer relationships and drives purchase intent.
Source: Magazine Networks “The Multiplier Effect” Study 2017
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A visual and interactive dashboard brings all of your marketing metrics with Concrete Decor to life.LEARN MORE
SOCIAL MEDIA MARKETING
Partner with Concrete Decor to increase your online presence with a targeted social campaign.LEARN MORE
DECORATIVE CONCRETE BLOG
A powerful online environment where leadership thoughts and insightful commentary are shared,LEARN MORE
Defining Decorative Concrete
Concrete Decor is the go-to source for the decorative concrete industry. In print and online, Concrete Decor engages with audiences delivering information they can rely on when researching products, tools, equipment and techniques that assist with design, specification, application and maintenance on concrete projects large and small.
Concrete Decor is aligned with the concrete industry and involved with the American Concrete Institute (Committees 124, 310 & 641), American Society of Concrete Contractors’ Decorative Concrete Council, International Concrete Repair Institute, National Ready Mixed Concrete Association and Concrete Sawing & Drilling Association, as well as through numerous local and regional affiliations. Audiences engaged in decorative concrete involve themselves in as many as five related segments of the industry.
Concrete Decor magazine is dedicated to the subjects of decorative and architectural concrete. So are the concrete pros who are constantly looking for reliable content that will keep them current with industry developments. To gain a competitive edge, savvy suppliers and manufacturers know that staying in front of Concrete Decor magazine’s print and online audiences is a must. We make it our business to target the decision-makers who make important product choices daily.
Concrete Decor magazine’s brand recognition, our LIVE exhibits at national/international trade shows, our biennial Concrete Decor Show and our RoadShow appearances at local and regional events keep Concrete Decor top of mind.
With Concrete Decor your cost per click, both in print and online, garners stronger returns. Don’t miss a single issue in 2019. Together we’ll make the decorative concrete industry a powerful voice in the construction marketplace.
Here’s how Concrete Decor magazine’s print readership shakes out:
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Our mission is to provide educational content and networking opportunities for professional concrete artisans and tradespeople through print magazines, digital resources and trade shows. Our goal is to become the industry leader for education, inspiration, growth, creativity and innovation for today’s professionals. We value excellence in journalist standards, reader-focused content, quality craftsmanship and ongoing education.